Ubisoft: A Successful 2016 Business Year

The French company’s results are promising.

Ubisoft has revealed a non-IFRS operating income of €236.7 million, which is a record high for them, and it is a stunning 40.7% increase on the previous year. The sales have increased 4.7% year on year, rising to €1.46 Billion, with a record high non-IFRS profit margin of 16.3%. 50% of the sales were digital, which was „only” 32% a year before. The back catalog also saw a boost in sales: from 26% of sales in the previous business year, Ubisoft raised it to 44% altogether.

41% of the sales were for the PlayStation 4, which lost a percent. It was picked up by the Xbox One, which moved from 26 to 27%. The prev-gen console duo, the PS3, and the X360 shrunk from 12 to 7%, while the PC gained 4% from 14 to 18. The mobile sales had 7%.

There is also a large, 131.2% increase in player recurring investment to €304m. This measure includes downloadable content (DLC), season passes, subscriptions, and advertising. Another plus on Ubisoft’s result is the 26.7% increase in monthly active users.

We can understand why Vivendi wants to acquire Ubisoft…

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Anikó, our news editor and communication manager, is more interested in the business side of the gaming industry. She worked at banks, and she has a vast knowledge of business life. Still, she likes puzzle and story-oriented games, like Sherlock Holmes: Crimes & Punishments, which is her favourite title. She also played The Sims 3, but after accidentally killing a whole sim family, swore not to play it again. (For our office address, email and phone number check out our IMPRESSUM)

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